As you undoubtedly already know, Commodore found massive success in the 8 and 16 bit eras, before crashing spectacularly in the mid 1990s. As a massive Commodore fan (my earliest computers were a C64 and successive Amigas), I still remember the shock as I read the news of their financial problems and ultimate bankruptcy in the magazines of the day.
Anyone who read those magazines will be instantly familiar with the name and face of David Pleasance, then Managing Director of Commodore UK, and the man who fought (ultimately in vain) a campaign to keep the Commodore brand and machines alive (in the UK at least). Pleasance was one of the few people who actually tried to keep Commodore users informed during this tumultuous period and as such (in my eyes at least) has always gone down as one of the good guys of gaming.
As someone with a 12 year career at Commodore, Pleasance is well-placed to know what went on and he has recently launched a Kickstarter campaign to write a book supplying the inside story. Cunningly called Commodore: the Inside Story, it promises to be a fascinating insight into just what went wrong with one of the early industry’s most recognisable brands. If Pleasance delivers on his promise to be open and honest, name and shame and make sure that “THE TRUTH COMES OUT”, then this should make for an interesting read.
The good news is that the campaign is already fully funded with 26 days still left. It’s also backed by FusionRetro Books who have an excellent track record in producing high quality, interesting retro gaming titles. As such, the risk of this project not happening is pretty low.
So, if you want to find out the truth behind Commodore’s spectacular fall, then head on over to Kickstarter and back this title.